I we understand that our Realtor

partners make more money if they secure more desirable listings. That is why we are focused upon helping Realtors gain an edge in the listing procurement process. This assistance encompasses several programs and today I would like focus upon FSBOs. How can I help you turn a FSBO into your listing?

Sometimes the best way to attack a market is from the angle from which your competition is not utilizing. When a Realtor approaches a FSBO, the owner of the home can be put on the defensive because they think that the agent’s main focus is to list the home. However, when a lender approaches the owner and volunteers to help, we don’t necessarily witness the same reaction.

I can help the owner through a variety of tools, including a professional visitor’s log with an offer to follow-up on prospects viewing the home, professional home presentation flyers, a special report to offer visitors and the ability to help the owner offer a home warranty if they desire. What these services do is help build trust. If the home does not sell, which is often the case, I will be in position to recommend our Realtor partner.

Having a FSBO strategy is important for most real estate professionals. Finding one that approaches FSBOs from a different angle can really make the difference.

PS: If you would like a copy the Special Report, Biggest Mistakes Homebuyers Make, so that you can provide these to your prospects, email me at _________________ and I will make sure and forward it to you.